ON World Differentiators:
* Decades of industry experience
* Primary research investigation
* Technology expertise
* Actionable data
* Customized to your needs
Customized Market Research Data:
ON World's market research is used by Fortune 1000 companies, investors, startups and developers worldwide.
Our datasets include market size forecasts, ecosystem surveys and other market data, customized to your specific needs.
Delivery format: Excel, PPT
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Narrowband Internet of Things (NB-IoT) has reached critical mass with >120 commercial networks launched worldwide and end device connections starting to gain traction outside of China. As of February 2022, there were 166 network operators in various stages of offering/deploying or planning NB-IoT networks.
Despite the early lead by unlicensed Low Power Wide Area (LPWA) networking technologies such as LoRa® and Sigfox, the NB-IoT ecosystem is rapidly over taking them. Dual mode options have driven much of the initial NB-IoT market (outside of China) where both LTE-M-- a higher bandwidth option that supports voice and mobility-- and NB-IoT protocols are integrated into the same chipset. Lower chip costs, better performance and a roadmap that includes over-the air-updates, voice and mobility will ensure that NB-IoT continues to dominate the LPWAN market over the next six years.
Our interviews and reviews of hundreds of LPWN operator announcements found that NB-IoT makes up about 40% of the these. The pace of activity has accelerated over the past three years and NB-IoT will make up most of the LPWAN growth over the next six years.
Smart city applications such as metering, streetlight monitoring, waste management and parking solutions make up 80% of the announced NB-IoT applications to date. However, the number of NB-IoT applications is growing rapidly-- including solutions for logistics, healthcare, smart buildings, retail and wearable devices such as health monitors and smartwatches-- that will increasingly compete with short range wireless technologies such as Bluetooth and Zigbee/Thread.
Our analysis of >100 LPWA network operators found that 1 in 4 are planning/developing NB-IoT networks today including many top tier mobile operators. Over half of the NB-IoT network operators today are from the Asia Pacific region. A few examples of NB-IoT network operators with varying stages of network rollouts include China Telecom, China Unicom, China Mobile, Deutsche Telekom and its subsidiary T-Mobile, KDDI, NTT Docomo, Singtel, SoftBank, Sprint, Telecom Italia, Telefónica, Telia, Telkomsel, Verizon and Vodafone.
By 2028, there will be 3.9 billion LPWA connections worldwide and NB-IoT will make up half by this time.
In this research service, we analyze the market opportunity, competitive threats and status of NB-IoT network rollouts and device deployments based on surveys/interviews with vendors, operators and end users as well as an exhaustive review of the NB-IoT value system.
Your customized data includes 6-year market size forecasts for connected NB-IoT devices and annual device shipments by market and technology as well as revenues for LPWAN modules and connectivity services.
MARKET SIZE FORECASTS:
ON World's granular LPWAN market size forecasts are by market segment and technology with breakdowns by application area and region. Our forecasts are continually updated and are customized to meet your specific needs.
• Region: Global, North America, Europe, Asia Pacific, Rest of World
• Historical Data: 2 previous years
• Projections: 6 years including the current year
• Forecast unit(s): NB-IoT connections, NB-IoT device shipments
• Target Markets: Utilities, Smart Cities, Industrial Automation, Logistics, Smart Buildings, Consumer, Others
• Applications: Metering, Asset Tracking, HVAC/Energy, Lighting, Condition monitoring, Others
• Specific product segment(s) (e.g. gas meter, equipment monitoring)
• Product feature/function (e.g. multi-protocol)
• Market shares
Delivery Format: Excel
ECOSYSTEM RESEARCH DATA:
ON World's ecosystem research data is based on ongoing surveys with organizations across the whole LPWAN/IoT value chain. Your dataset is customizable using our latest survey data or we can conduct a new survey(s) to investigate your unique market needs.
Examples of recently surveyed ecosystem segments include:
• Consumer IoT early adopters
• Water and gas utilities
• Streetlight operators
• Healthcare systems
• Chemicals/refining manufacturers
• Auto/Aviation manufacturers
• Long-haul trucking
• Dairy farmers
• Tunnel construction
• Metals mining
• Oil & Gas production
• Building automation installers
• CEDIA dealers
• Home builders
• Contract installers
• Industrial automation professional services
• Security services
• Cable/telco operators
• Platform providers
• Device manufacturers
• Software developers
• Component suppliers
Delivery Format: PPT
Every year, ON World surveys thousands of individuals in the global IoT ecosystem including:
End User Datasets:
Home service providers
Oil & Gas
A few recently surveyed/analyzed companies include the following:
Telit Wireless Solutions
IoT Platforms & Network Infrastructure:
Advanced Optronic Devices Company
Datek Light Control
Nordic Automation Systems
OTTO Waste Systems
Silver Spring Networks
The Button Corporation
Telecom Italia (TIM)
ETSI Low Throughput Networks (LTN)
III. Value System
I. Ecosystem Analysis
IoT Market Landscapes
Market Forces & Drivers
Total Potential Market Sizing
Smart Homes & Buildings
Utility Networks & Smart Cities
Industrial Automation & Logistics
The LPWAN Value System
II. Technologies & Standards
Non-Cellular LPWAN Technologies:
ETSI’s Low Throughput Networks (LTN)
IEEE 802.15.4k (Low Energy Critical Infrastructure Networks)
Ultra Narrow Band (UNB)
Cellular LPWAN Technologies:
Other Long Range Wireless Technologies:
IEEE 802.11ah (HaLow)
• Product segmentation
• Market leaders
• In-depth investigation and analysis of top 40 companies that are having the biggest impact on the NB-IoT ecosystem today.
• Current offerings, products and services, pricing, differentiators
• Financials, partners, go-to-market strategy
• Standards supported, software, tools, integration, key features...
IV. Primary Research
Conduct surveys with LPWAN/IoT market stakeholders (e.g. utilities, manufacturers, logistics/industrial companies, vendors, service providers)
Sample survey questions:
• Number of LPWAN Nodes Deployed
• Types of LPWAN Devices In-Use
• IoT Platform(s) Used
• Installation Method
• When Was First LPWAN Device Installed
• Primary Adoption Driver
• When Likely to Adopt
• Planned LPWAN Applications
• Power Requirements (e.g. Sensors used, Duty cycles, Transmissions)
• Important/Most Important Features
• Reasons for Not Adopting
• Maximum Spending
V. Market Size Forecasts
• Market segmentation
• Financials/industry trends
• Geographical trends
• Forecast data models
• LPWAN device connections
• LPWAN device shipments
• Average sale prices (ASP)
• Chipset/module revenues
• Average connectivity service costs/device
• Connectivity revenues
About ON World:
ON World provides business intelligence on Internet of Things markets. Since 2003, our market research has been used by Fortune 1000 companies, investors and IoT developers worldwide.